4-part guide

QR codes for print: size, contrast and error correction that actually work

Short answer

A printed QR code scans reliably when it is exported as vector, printed at least 2 cm wide, surrounded by a four-module quiet zone, and set in dark ink on a light background. Use the 10:1 rule: the code must be at least one tenth of the scanning distance.

A QR code that works on your screen can fail completely on paper. Ink spreads, laminate reflects, the code gets scaled down to fit a corner of the card, and the quiet zone disappears into a photo. These guides cover the numbers that decide whether a printed code scans: minimum module size, the 10:1 distance rule, error correction levels L through H, contrast, and why you should always export vector rather than a small PNG.

Every guide in this topic

Tools for this job

Other topics